Choosing the right setting can elevate a corporate or brand film instantly.
London offers one of the most versatile filming environments in the world — from iconic landmarks to modern glass architecture, creative districts, and green spaces.
If you're planning a brand video London shoot or commissioning corporate video production London, here are some of the most effective filming locations to consider.
1. Central London Corporate Settings
Best for:
- Corporate interviews
- Investor communications
- Professional brand films
Areas to consider:
- The City of London
- Canary Wharf
- Midtown office districts
Why they work:
- Clean, architectural backdrops
- Glass and steel aesthetics
- Strong “professional credibility” tone
- Easily recognisable business environments
These areas signal authority — particularly for finance, tech, and consultancy brands.
Filming permits may be required depending on scale.
2. Shoreditch & East London Creative Backdrops
Best for:
- Start-ups
- Creative agencies
- Tech brands
- Lifestyle campaigns
Why they work:
- Industrial textures
- Exposed brick interiors
- Graffiti and street art
- Converted warehouse studios
Shoreditch gives brand video London projects a modern, entrepreneurial tone.
This area works well for:
- Founder interviews
- Product demos
- Social video production UK campaigns
3. South Bank & Riverside Locations
Best for:
- Inspirational brand films
- Recruitment campaigns
- Leadership messaging
Why they work:
- Thames backdrops
- Modern architectural lines
- Open public spaces
- Natural light
Riverside settings add movement and depth without overpowering the subject.
They are particularly effective for:
- Walk-and-talk interviews
- Lifestyle B-roll
- Dynamic corporate storytelling
Permits are often required for larger crews.
4. Modern Glass & Architectural Landmarks
Best for:
- High-end corporate messaging
- Premium product videos
- Finance and tech brands
Consider:
- The Shard area
- City skyscraper districts
- Contemporary business centres
Modern architecture communicates scale, ambition, and professionalism.
For a video production company London project aiming for prestige, clean architectural lines create strong visual impact.
5. Green Spaces for Lifestyle & Hospitality Brands
Best for:
- Hospitality campaigns
- Wellness brands
- Retail brands
- Recruitment content
Popular areas:
- Hyde Park
- Regent’s Park
- Battersea Park
- Hampstead Heath
Green space softens corporate messaging and introduces natural warmth.
For lifestyle-focused brand video London work, outdoor settings balance professionalism with approachability.
Filming permissions vary depending on equipment scale.
6. Studio Spaces in London
Best for:
- Controlled lighting
- Product shoots
- Talking-head interviews
- Green screen work
Studios provide:
- Consistency
- Noise control
- Lighting precision
- Flexible set design
For corporate video production London, studio environments reduce logistical risk and weather dependency.
They are often the most efficient option when clarity and polish are priorities.
7. Client Office Locations
Often overlooked — but powerful.
Filming inside your own office:
- Reinforces authenticity
- Reduces location costs
- Feels genuine
- Simplifies logistics
A skilled video production company London team can transform everyday office environments into strong visual backdrops with proper lighting and framing.
Authenticity often outperforms grandeur.
Choosing the Right Location for Your Brand
Before selecting a location, consider:
- What message are you communicating?
- Is the tone formal, innovative, or lifestyle-focused?
- Will the background distract or support?
- Does the space align with brand positioning?
- Do you require filming permits?
Location should amplify messaging — not compete with it.
Filming Permissions in London
Depending on:
- Crew size
- Equipment scale
- Tripods or lighting rigs
- Public vs private land
You may require permits.
London councils often require:
- Public liability insurance
- Risk assessments
- Location agreements
A professional video production company UK-based will typically advise on:
- Permit requirements
- Insurance documentation
- Location logistics
- Time restrictions
Planning this in advance avoids delays.
Common Mistakes When Choosing London Filming Locations
- Prioritising aesthetics over acoustics
- Choosing busy areas without sound control
- Ignoring permit requirements
- Selecting visually impressive but impractical spaces
- Forgetting power access and lighting constraints
Great visuals are important.
Practicality is essential.
Why London Remains a Production Powerhouse
London offers:
- World-class crew
- Diverse architecture
- Corporate environments
- Historic settings
- Modern design
- International recognition
For UK brands and global companies alike, filming in London adds credibility and visual variety.
FAQs
Do you need a permit to film in London?
Often yes, especially for professional equipment and larger crews.
What is the best location for corporate video in London?
Central business districts and modern architecture often suit professional messaging.
Are London filming locations expensive?
Costs vary. Public spaces may require permits, while studios and private venues have hire fees.
Can we film in our own office?
Yes — and it is often one of the most effective and cost-efficient options.
Final Thoughts
The best filming location in London is not always the most iconic.
It’s the one that:
- Supports your message
- Fits your brand tone
- Works logistically
- Enhances credibility
Location sets the stage.
Structure delivers the outcome.